DARK SECRETS: Mschf | Vintage Vibes

‘Long snooze’: Is this the world’s best hotel bed?

The ‘Curator Suite 1503’ at RYSE, Autograph Collection in Seoul is home to an enormous extra-long bed, which stretches the near length of the room.

Euronews · May 18

‘Hideous’: Lego fans perplexed over launch of $199 wearable brick clogs in collaboration with Crocs

Fashion faux-pas or a bold statement? The internet is divided over this unlikely creation

The Independent UK · Jan 24

Kim Kardashian has to be rage baiting with this new SKIMS product

Everyone is talking about Kim Kardashian’s new SKIMS underwear and it’s every bit as exhausting as you probably think it is! There’s pubic hair and of course a bit of good old fashioned social media sensationalism in there for good measure. (If there’s one thing this woman has down pat,…

The Mary Sue · Oct 16, 2025

MSCHF’s Scout Cookies packaging design is deliciously retro

It’s a bold statement crumb coated in satire.

Creative Bloq · Jul 23, 2024

How to become unforgettable: Iconic brands decoded

We dissect the likes of Apple, Louis Vitton and Liquid Death.

Creative Bloq · Apr 26, 2024

The latest It-bag is a joke ... Inside the wacky world of MSCHF

From its Big Red Boots to its new Frankenstein bag, the New York-based company pronounced ‘mischief’ is rewriting the rulebook of consumerism. The internet – and A-Listers – can’t get enough

The Guardian - UK · Feb 12, 2024

Debuts, comebacks, street-style inspo – what to expect from London, Paris, Milan and New York fashion weeks

As the womenswear shows kick off, we look at new designers at Tod’s, Chloé and others, the return of an American legend and the looks that might make it from catwalk to closet

The Guardian - UK · Feb 9, 2024

Did Lil Nas X Actually Find Jesus Or Is This Icon Just Trolling Christians? A Cheeky Explainer

The star recently posted an acceptance into a Biblical Studies course.

Pedestrian.tv · Jan 11, 2024

‘If you kick someone, they go boing!’: Why is everyone suddenly wearing Big Ugly Boots?

The MSCHF x Crocs collab is about more than mere stunt dressing, as consumers become both the audience for and the butt of the joke

The Guardian - UK · Jul 28, 2023

Paris Hilton struggles to remove $450 Crocs boots: ‘It’s a full-team effort’

Fans told her she was ‘sliving’ and ‘slaying’

The Independent UK · Jul 27, 2023